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James Alexander Specialty Paints

Driftwood - Thrive Natural Interior Paint

Driftwood - Thrive Natural Interior Paint

Regular price $98.00 USD
Regular price Sale price $98.00 USD
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Shipping calculated at checkout.
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THIS COLOR: Driftwood, a deep taupe base carries hints of chocolate brown and charcoal, creating a nuanced complexity that shifts with the light. This color exudes sophistication and mystery, ideal for creating a space that feels both inviting and intriguing.

Upgrade your space with the beauty and thoughtfulness of our plant-based paint. This innovative formula delivers a luxurious, ultra-matte finish that flatters any surface. Better for people, pets, and the environment. Enjoy the carefully selected range of James Alexander designer colors to give your newly finished space that extra level of deliberate detail and finish.

Eco-consciously crafted, and easy to use. Thrive Wall Paint offers a perfect blend of nature's beauty and cutting-edge performance. Enjoy a better environment with a finish that doesn't compromise on ease-of-use while providing an excellent and durable finish.

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Coverage and Application
COVERAGE: 

360 square feet typical per-gallon


PRIMER:

Thrive Natural Paint Primer for standard wall base-coat preparation. Use a sealing primer for stain-blocking wall preparation.


SURFACES: 

Interior walls, woodwork, and metal


SHEEN LEVEL: 

2% Ultra matte finish


APPLICATION: 

Brush, roller, or sprayer


CLEAN-UP: 

Water based. Cleans easily with soap and water

This exceptional paint is made with care for people and environment:

> Made with plant and mineral ingredients

> Zero VOC type paint

> Hypoallergenic formula

> No acrylic/petrochemicals in our binders

> Durable, washable finish

> Vegan & cruelty free paint base

> Responsible sourcing of raw ingredients

> Manufactured with wind and solar energy

> Shipped to you carbon-neutral

> Ingredients are listed

> Ethylene and propylene glycol free pigmentation

> Meets or exceeds Indoor Air Comfort GOLD and LEED v4.1 standards

> Easy clean up and low splatter application

> Contributes to indoor air quality

Please remember that digitally displayed colors vary by screen and brightness settings and are representative only.
PAINT BASE CONTAINS: Water, mineral fillers (chalk/clay), titanium dioxide (mineral pigment), natural binder made of plant alcohol esters, organic acids, cellulose (wood fiber), surfactants made of rapeseed, castor oil, potassium silicate (mineral binder from sand and mineral potassium)
We currently ship to all 50 United States and Puerto Rico.
Orders are shipped via UPS and USPS to some addresses. Options for carriers and shipping speeds are listed in checkout. We use a dynamic shipping quote provided by the carriers for your selection based on location of shipment.
All orders are tinted and made to order at our fulfillment facility in the Kansas City metro. Order production typically takes 1-3 business days. UPS ground, which is our standard shipping option in most locations delivers in 2-3 business days to most US addresses. Weather and other delays can affect shipping time. You will recieve a tracking code as soon as your order is fulfilled and picked up by the shipping provider. Please note that you can expidite the shipping in checkout for faster shipping times.
James Alexander Thrive Paints are exclusively sold direct-to-customer via web-store and at our gallery showroom.
The best way to order is to buy just a little extra for future touch up's (and if you use a little more than anticipated)! For figuring out quantities you'll want a tape measure. Paint quantity is measured by surface area so you'll need to know the approximate surface area you'll be painting. 


Here's how that is done: Measure length of the surface area and multiply that number by the height. This will give you the "square feet" number to know how many gallons you'll need. 


10 feet length X (times) 10 feet height = (equals) 100 square feet. Each gallon of our paint covers approximately 360 square feet of surface.

While our paints are considered self-priming, a quality primer layer is a great way to ensure that you are starting with a good base. Thrive Natural Primer is the best way to start a painting project with Thrive Paints for the best final results.


You must still prepare the surface properly for painting and our primer is not a sealing primer. This means that it will not seal materials such as wood tannins or oils. You will need a special sealing primer to prepare or spot-prime such surfaces prior to priming with our general purpose primer. 

We do not recommend using Thrive Interior Paint for floors, countertops, or areas that may experience water pooling.